Originally Published: February 3, 2008


REASONS

WHY MICHAEL JORDAN
IS LARGELY IRRELEVANT


THE NEW AIR JORDAN XX3

Here we go again

one day Tiger Woods

another Michael Jordan

WHY don't we leave these

guys alone just like all

the other media does

THAT'S WHY

First of all CONGRATULATIONS to Michael Jordan who contributed $10,000  to Barack Obama's U.S. Senate campaign and another $2100 so far to his  Presidential campaign. See we just praised Michael Jordan in the Box.  Let's keep going and include the obvious for probably being the  greatest basketball player ever.

now that we got that out of the way

let's get back to the very REAL world

where most African Americans live

As noted in the opening we are not going to KISS Michael Jordan's Ass   (or Tiger Woods) everybody else in the Media kisses Michael Jordan's  ass so much and so often his ass is bruised and sore from all the  adulation. Or so we hear.

Anyway today's Box is motivated by the "important" announcement that Nike is releasing the 23rd version of their AirJordan sneaker. PRAISE  THE LORD THANK GO the wait is over. Don't you and/or your kids need a  way over-priced $230 pair of sneakers that look like they would be  better worn to some Black Tie event than playing sports.

O we are sorry Michael

Yes this version is REALLY special because of course #23 was your  number on the Courts. This is what marketing executives at places like Nike get the big bucks for trying to convince SUCKERS that this version  of AirJordans is "special" because Jordan's number was 23. Don't you  see the powerful connection that will have you running out to buy a  pair before you even finish reading the Box.

Wait a minute there is more

IF you can handle it

Nike is spreading the "rumor" read LIE that because this is the 23rd  version of the AirJordans it might be the last. NO MICHAEL PLEASE SAY  IT ISN'T SO. What you don't see the logic. This being the final  AirJordans because it is the 23rd version and Jordan wore number 23.  You must need a CAT scan. If not a brain transplant.

Too bad you can't make a bet anywhere

Betting that this is NOT the final AirJordan. If you could you might  win enough money that you could buy a pair of AirJordans and not care  you just threw away $230. Or if you really bet a lot you might become  rich just like Michael. Probably not.

Here is some good news

if you can wait until

February 16 to buy

your Air Jordans

price drops to

$185 a pair

no kidding

seriously

really !!

Now here is some good advice for Michael. And also his good friend  Tiger Woods. Here is a rhetorical question masquerading as advice.  Michael and Tiger WHY don't you do what Oprah is doing again on Sunday CAMPAIGN FOR BARACK OBAMA. 

As much as Oprah heightens the excitement and coverage that much more  at Obama events, you two can luxuriate in that each of you on either  side of Obama the frenzy and the coverage will be even more intense and  make Barack look even better when contrasted with Old Hillary Clinton.  And get this since you both work for Nike well Michael talk about  marketing those NEW AirJordans and Tiger wear your Nike stuff.

YES we have finally uncovered

the way to get Michael and Tiger

involved in the Obama campaign

turn their appearances into

$$$$ value for them and

Michael WHAT IF you

give Barack a pair to wear

u-n-b-e-l-i-e-v-a-b-l-e

better get your Air Jordans

NOW even at $230 before

they're ALL gone and

REMEMBER this

XX3 may be the very

LAST Air Jordans

no kidding

seriously

really

" BARACK IT'S A GIFT "